How much does EDDM cost?
EDDM: Price. For those looking for a more cost-effective option, Every Door Direct Mail is a great choice. The Every Door Direct Mail prices range from $0.154 to $0.176 per piece while bulk mail prices range from $0.255 to $0.539 per piece.
Download and print anywhere You're completely free to download a high-quality PDF and print your EDDM postcards anywhere.
How do you create an EDDM?
How to Create an EDDM Retail Mailing
Difference Between EDDM (Every Door Direct Mail) and Direct Mail – The primary difference between EDDM and Classic Direct Mail is the audience that receives it. EDDM is more location based targeting, in that you choose particular USPS routes that mail carriers take, and hit every door via direct mail.23-Feb-2022
How long does EDDM take to deliver?
How Long Does USPS EDDM® Take to Deliver? 1 to 2 business days. When you're using the Retail USPS EDDM® option (where you drop your postcards off at the local post office that services the carrier routes it's going to) your mail piece will usually hit homes within one to two business days.
Your mail gets labelled as 'BMEU' with this option. The main difference between EDDM Retail vs EDDM BMEU is the size of projects each is ideal for. With the Retail option, you have to drop off your mailers at the Post Office® of each individual delivery route, which can be time-consuming.10-Dec-2021
How do I create an EDDM postcard?
9 Tips for Designing a Successful EDDM® Postcard
EDDM Retail's Size requirements
Does EDDM need a return address?
Return Address Placement You need to supply either a physical address or a P.O. Box, and where you put it is just as important. Typically, we think of the return address going just to the left of the indicia. But with EDDM® mailing services, it is required for the return address to be placed in the top left corner.08-Feb-2017
Over-sized mailers receive the best response rates. According to a study conducted by the Direct Marketing Association, large postcards received a 4.25% response rate, while large envelopes earned a 5.0% response. Less is more when it comes to general marketing, but when it comes to EDDM mailings, bigger is better.06-Dec-2016
How do I bundle Every Door direct mail?
Bundling at Retail: When you submit Every Door Direct Mail, your pieces must be bundled with a facing slip. Recommended bundle size is 50 to 100 pieces. You must include the piece-count per bundle. Example: A 426-piece mailing could have eight bundles of 50 and one of 26.
Every Door Direct Mail – Retail™ service lets you reach every home, every address, every time. You simply pick the neighborhood you want to target, and a Postal Service™ carrier delivers your printed piece to every address while delivering the day's mail.
Does EDDM need a stamp?
EDDM® has a specific EDDM Retail indicia especially for businesses that do not mail often, but would like to send out an EDDM® campaign. This means you do not need to spend time stamping each campaign, and you don't need to register for your own indicia to complete an EDDM® mailing.
When you choose EDDM® Ready-to-Go™, we take care of the mapping, printing, bundling, and paperwork you'd normally have to do yourself. We select the carrier routes you want to mail to ahead of time, bundle your mail pieces, and fill out all the USPS paperwork.
How do you do saturation mailing?
To qualify for the lowest postage rate on a saturation mailing, you must stick to the 90/75 rule. In other words, you must mail to 90% of all residential addresses or 75% of all business and residential addresses within each carrier route.
For EDDM or Every Door Direct Mailing, this doesn't include postage as what we use for this service is a retail indicia while Direct Mailing does require postage and has an additional cost.
Can you send letters through EDDM?
Technically, yes. All standard EDDM mail pieces are classified as letters, flats, or parcels. Letter mail dimensions maximize at 6”1/8 high x 11”½ wide. Some popular sizes for this type of mail are postcards that measure 4”x 6”, 5”x 7”, 5” ½ x 8”½, or 6”x 9”.17-Nov-2021
The best days to send your direct mail campaign is Tuesday, Wednesday and Thursday. Delivering your campaign between Tuesday and Thursday is considered to be the most favourable time frame because recipients are well into the flow of the workweek and are likely to be going home that night.11-Aug-2022
Can I send EDDM to business only?
No need for mailing lists EDDM® was specifically designed by the USPS® to cater to small businesses trying to reach a local market. Therefore, the main recipient has always been residential addresses. Hence, while you can't send EDDM for businesses only, you can still add or exempt them from your mailing routes.21-Jul-2021
You can buy or rent a mailing list from those companies. Look in the yellow pages under "lists" or "mailing lists" or do an on-line search for list providers in your area. Refer here to learn more about how a list provider can help you target your exact audience.
How can I get a free mailing list?
6 Quick Ways to Build a Free Mailing List
How much does EDDM cost?