What is considered USPS marketing mail?

What is considered USPS marketing mail?

The USPS defines Marketing Mail as “mail matter not required to be mailed as First-Class mail or periodicals” and mail that sends “printed matter, flyers, circulars, advertising, newsletters, bulletins, catalogs and small parcels.” It must also weigh less than 16 ounces.30-Jan-2018

What size is direct mail advertising?

The three popular catalog sizes and formats are: Standard (8.5” x 11”) Slim Jim & Digest (5.5” x 10.5”) Extra Large (12” x 12”)

How long is USPS marketing mail?

5-20 days

Is marketing mail the same as standard mail?

Marketing mail is the new name for standard mail. Any mail that is not personal or confidential, such as advertisements, flyers, newsletters, merchandise or small parcels, are typically sent as marketing mail.23-Jan-2018

How much does USPS charge for marketing mail?

Domestic Prices

How do I send marketing mail USPS?

How to Create an EDDM Retail Mailing

What is the minimum size for EDDM?

EDDM-Retail™ makes it possible for small businesses to send Direct Mail (Standard Mail ® flats only) — Note that the minimum mailpiece size is 3.5 inches high, 5 inches long, and 0.007 inch thick, but to be considered a flat, a piece must exceed at least one of the minimum dimensions noted in the accompanying

Can EDDM be 4x6?

EDDM Retail's Size requirements Minimum Size: Be greater than either 6 1/8 inches high or 10.5 inches long on one side. Maximum Dimensions: No side can be longer than 15 inches or 12 inches high. Weight: Cannot weigh more than 3.03 ounces.

What is USPS Every Door Direct Mail?

Every Door Direct Mail – Retail™ service lets you reach every home, every address, every time. You simply pick the neighborhood you want to target, and a Postal Service™ carrier delivers your printed piece to every address while delivering the day's mail.

Does USPS forward marketing mail?

Media Mail® and USPS Retail Ground® are forwarded, but you must pay the cost for shipping from your local Post Office to your temporary address. USPS Marketing Mail® is not forwarded.

How long does it take for marketing mail to be delivered?

Delivery: 1-2 weeks Depending on the postage you've selected and the distance mail has to travel, delivery can take up to two weeks. First-Class Mail® postage provides faster delivery than lower cost USPS Marketing Mail® postage.15-Oct-2019

What qualifies as bulk mail?

To qualify for Standard Mail (bulk) rates, mailings must: Consist of a minimum of 200 addressed pieces (or 50 pounds). Be made of printed pieces identical in content, size, and weight. Weigh less than 1 pound (each piece).

What are the dimensions for first class mail?

For a mailpiece to be eligible for First-Class Mail letter rates, it must be at least 3-1/2 inches by 5 inches by 0.007-inch thick, and no more than 6-1/8 inches by 11–1/2 inches by 1/4-inch thick. If the mailpiece falls within these dimensions, it is classified as a letter. Follow these easy steps for letters: 1.

How much does it cost to mail a catalog?

When taking all of the factors above into consideration, the average cost per catalog in the mail will range from $. 55 to $. 70 or more. There is no rule of thumb because once again, there are so many variables affecting the cost.

What is USPS Media Mail?

Media Mail® is a cost-effective way to send media and educational materials. This service has restrictions on the type of media that can be sent. Prices start at $3.49 at a Post Office.

Can I put flyers in mailboxes?

It is illegal to place flyers in mailboxes and newspaper boxes. In order for your flyers to lawfully land in mailboxes, you must pay for postage and send them through USPS. In addition, some communities have ordinances against door-to-door solicitation, in which case you cannot go door to door and hand out your flyers.10-May-2021

Is direct mail marketing effective?

While direct mail and email marketing campaigns get similar response rates, a recent study found direct mail campaigns generate purchases five times larger than email campaigns. Combining email with direct mail led to the best results of all: purchases six times larger than email alone generated.04-Apr-2019

What is the average cost of a direct mail campaign?

Direct mail pieces can cost anywhere from 30 cents to more than $10 per person, depending on how much you spend on design, copywriting, direct mail lists, printing, and distribution. Some organizations have the capabilities to produce much of this work inhouse and pay only or printing and mailing.12-Sept-2018

Can you mail a flyer without an envelope?

Any folded self-mailer must follow the USPS's regulations and be sealed with mailing tabs. The beauty of Mailing Tabs/Wafer Seals is that you can send your newsletters without the additional time and expense of including an envelope and receive lower postal rates than sending your newsletters in the traditional way.11-Mar-2020

Is bulk mail cheaper than stamps?

The USPS says bulk mail is typically 35 to 65 percent cheaper than first-class postage for sales flyers, promotional postcards, newsletters or brochures. Discounts vary depending on the destination, size, and type of mail piece.24-Sept-2021

How do I mail bulk postcards?

In order to send direct-mail postcards in bulk, you must have a mailing permit. A mailing permit, commonly known as indicia, replaces an actual stamp and acts as a postage payment. The mailing permit is represented by an imprint of a square box on the upper right-hand corner of your postcards.

What is considered USPS marketing mail?